Nyetimber to relaunch demi-sec

English wine producer Nyetimber has announced the re-launch of its demi-sec cuvée with a “new name and new positioning”.

Named ‘Cuvee Chérie’, the new cuvée is a follow up to the original demi-sec wine that the estate first released in 2012 but with a new name and packaging.

The name itself is in part a reference to head winemaker, Cherie Spriggs while the wine is made from Chardonnay in Nyetimber’s West Sussex and Hampshire vineyards.

The company said in a statement: “In repositioning this wine, the aim is to connect with consumers who appreciate fine food and wine about the wide range of gastronomic choices that it can pair with.

“The packaging for Cuvee Chérie has been updated to reflect the shield label design introduced to the Nyetimber range in 2018 to commemorate the brand’s 30th anniversary.”

Cuvée Cherie will be available from select retailers and on-trade accounts with an RRP of £37.99.

Leave your reply

Most Recent Stories

The hottest restaurant openings for 2022

It’s set to be a bumper year for new launches, as the hospitality industry embarks on its journey to recovery. Here’s our pick of the best….

Diner sparks debate after attempting to tip waiter with Amazon gift card

A customer has gone viral online after they revealed their attempt to tip their waiter with a US£$25 Amazon gift card instead of using cash. It has sparked quite a debate about tipping etiquette. 

Designer brand Gucci to open cocktail bar in Florence

Italian designer brand Gucci is adding a cocktail bar to its luxury offering, the latest addition to Gucci Garden, located in the designer brand's Florence hometown.

Hospitality sector business investment up 9% in a year

Business investment in the hospitality industry rose by 8.9% on an annual basis in the third quarter of last year, according to ONS data.

3/4 people find the 'rules of wine' intimidating, study says

3/4 of people find wine etiquette intimidating, while 67% of respondents believe that there are right and wrong ways to drink wine, a new study has found.

Most Recent Stories

The hottest restaurant openings for 2022

It’s set to be a bumper year for new launches, as the hospitality industry embarks on its journey to recovery. Here’s our pick of the best….

Diner sparks debate after attempting to tip waiter with Amazon gift card

A customer has gone viral online after they revealed their attempt to tip their waiter with a US£$25 Amazon gift card instead of using cash. It has sparked quite a debate about tipping etiquette. 

Designer brand Gucci to open cocktail bar in Florence

Italian designer brand Gucci is adding a cocktail bar to its luxury offering, the latest addition to Gucci Garden, located in the designer brand's Florence hometown.

Hospitality sector business investment up 9% in a year

Business investment in the hospitality industry rose by 8.9% on an annual basis in the third quarter of last year, according to ONS data.

3/4 people find the 'rules of wine' intimidating, study says

3/4 of people find wine etiquette intimidating, while 67% of respondents believe that there are right and wrong ways to drink wine, a new study has found.