5. Global sparkling
Everywhere you look, sparkling wine sales are growing. Exports of Crémant de Loire to the UK rose by 95% in value and more than 70% in volume in the year to June 2019, according to figures from InterLoire.
It all points to consumers drinking “less, but better”, according to the report.
Sales of premium (£10.99-19.99) sparkling wine brands in the UK increased by +13.7% between 2014-2018, according to CGA data.
Even Cava, which lags far behind Champagne and Prosecco in terms of sales in the UK, is having a resurgence. Drinkers in the UK bought roughly 23 million bottles of Cava last year, according to the WSTA.
“Cava is making a resurgence”, the report said, “but we’re also looking to effervescent wines from Australia, New Zealand, and South Africa.”
