British Airways teams up with chef Tom Kerridge

The man behind two Michelin-starred pub The Hand and Flowers, Tom Kerridge, has taken over the food offering in British Airways economy class.

The partnership sees Kerridge design a new menu for the airline’s Speedbird Café pre-purchase menu, which must be ordered before flying in short-haul economy class, known as Euro Traveller.

It marks the end of BA’s food partnership with retailer Marks & Spencer.

The pre-order scheme allows customers to order food, drink and in-flight retail items up to 12 hours prior to their departure in an effort to reduce onboard waste as part of the airline’s commitment to net zero emissions by 2050.

Dishes designed by Kerridge include a warm steak and ale pie, a ham hock and smoked cheddar sandwich, a chicken bacon and celery brioche, a brie ploughman’s sandwich and a vegan spiced cauliflower tortilla wrap.

The airline will continue to offer free complimentary refreshments and snacks, such as bottled water, crisps and breakfast bars.

Carolina Martinoli, British Airways’ director of brand and customer experience, said: “Over the last few months we know that our customers have valued the complimentary refreshments offered, so they’re here to stay. But in addition, we also wanted to offer more choice and the ability to buy something more substantial. After a successful partnership with M&S, we have teamed up with another British favourite, chef Tom Kerridge.”

The restaurateur and TV chef has previously worked with the airline, devising a menu for long-haul flights as part of its centenary celebrations in 2019.

Kerridge added: “I am truly happy to be working with British Airways again, and to have the opportunity to champion the best of British to so many people. A sandwich, made with care and great flavours, can be a perfect meal and I hope the passengers enjoy my short haul menu.”

BA will also be selling another BrewDog beer called JetStream, following the launch of the limited edition Speedbird 100 in 2019. 

Leave your reply

Most Recent Stories

Wetherspoon axes Strongbow and John Smith's in drinks menu shake-up

Strongbow and John Smith's are among the drinks set to be axed from the Wetherspoon menu following a deal between the pub chain and Budweiser Brewing Group.

Teetotal Russell Brand buys pub

Comedian and podcaster Russell Brand is thought to have purchased a Grade II listed Oxfordshire drinking hole.

Heavy snow leaves customers and Oasis cover band stranded in pub all weekend

An audience of more than 60 crowded into a Yorkshire pub for an Oasis tribute act's performance. On Monday morning, most of the customers – and the members of 'Noasis' were still stranded in the pub after Storm Arwen struck, leaving the pub surrounded by nine-foot snow drifts.

Prime Minister hosts festive food and drinks market at Downing Street

The Isle of Harris Distillery and Fever-Tree drinks were among the British businesses invited to the Downing Street market on Tuesday, designed to celebrate international trade.

Here are the best offers on Champagne in the lead-up to Christmas

The Champenois desire to keep a lid on the price cuts by the grocers and high street retailers like Majestic doesn’t seem to be panning out too well.

Most Recent Stories

Wetherspoon axes Strongbow and John Smith's in drinks menu shake-up

Strongbow and John Smith's are among the drinks set to be axed from the Wetherspoon menu following a deal between the pub chain and Budweiser Brewing Group.

Teetotal Russell Brand buys pub

Comedian and podcaster Russell Brand is thought to have purchased a Grade II listed Oxfordshire drinking hole.

Heavy snow leaves customers and Oasis cover band stranded in pub all weekend

An audience of more than 60 crowded into a Yorkshire pub for an Oasis tribute act's performance. On Monday morning, most of the customers – and the members of 'Noasis' were still stranded in the pub after Storm Arwen struck, leaving the pub surrounded by nine-foot snow drifts.

Prime Minister hosts festive food and drinks market at Downing Street

The Isle of Harris Distillery and Fever-Tree drinks were among the British businesses invited to the Downing Street market on Tuesday, designed to celebrate international trade.

Here are the best offers on Champagne in the lead-up to Christmas

The Champenois desire to keep a lid on the price cuts by the grocers and high street retailers like Majestic doesn’t seem to be panning out too well.